BLACKPINK Lisa Introduces Chivas Regal to the Metaverse. Next up in the collaboration between Chivas Regal and Lisa is a foray into the virtual world for the whisky company. The ‘Regal Planet’ virtual reality experience, which will star a member of BLACKPINK, will allow users to create their own avatars, explore a “Rise Up” welcoming lobby, and engage in social activities with other participants.
There will also be a “Hustle Area” set up for attendees to explore and learn more about Chivas and its wide variety of blended whiskies. In addition to showcasing the perfect serve, 3D bottles will demonstrate how to make popular cocktails at home.
Fans in China and Malaysia can use a digital vending machine to acquire particular Chivas expressions. Visit the ‘Regal Stage’ on your tour of the event to hear Lisa discuss her collaboration with Chivas and field questions from die-hard fans.
BLACKPINK’s Lisa Brings Chivas Regal to the Metaverse – HYPEBAE https://t.co/KZAM1TgXh0
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There will be virtual fireworks and a chance to take a virtual selfie with Lisa at the end of the presentation, during which she will demonstrate how to make her signature Pink Spice drink.
For those in China, Taiwan, Korea, Singapore, and Malaysia, the premiere of “Regal Planet” will take place on November 27 at 9 p.m. CST at a ticketed event. Those who aren’t in attendance but still want to watch can do so through live streaming on Chivas Regal’s Instagram and YouTube pages.
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