The most recent brand endorsement by Kim Taehyung, better known as V from BTS, demonstrated his influence. Taehyung was confirmed as the new face of ‘Compose Coffee,’ the biggest coffee franchise in South Korea, in December 2023. Soon after, more than 2,400 franchise stores around the nation began displaying posters of his dashing visage.
‘Compose Coffee’ is thrilled to team up with an internationally acclaimed musician who has fans of all ages and genders, according to an official from the program. With the help of BTS V, Compose Coffee plans to expand even more. We have made great strides forward with our partnership.
“We are delighted that our app, introduced to enhance customer convenience, is receiving love,” made an official from “Compose Coffee” said. To this day, we are committed to meeting the changing demands of our consumers by providing them with a wide range of perks and services.
At the same time, Compose Coffee shops have become extremely popular among fans and younger generations, thanks to the abundance of fan-shot photographs that have been shared online. A number of shopkeepers have become famous for decorating their stores with several photos of Taehyung.
This compose coffee branch has basically become a shrine for Layover era Taehyung pic.twitter.com/eirGA2fL1G
— TAE GUIDE (@taeguide) January 5, 2024
New trend for Compose Coffee. Visit Compose Coffee stores and take a photo with Taehyung 📸
COMPOSE COFFEE MODEL V #TaehyungxComposeCoffee pic.twitter.com/649Zwv7yQW
— 𐂂ˡᵃʸᵒꪜᵉʳ (@TaeVear50) January 5, 2024
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