BTS, Seventeen, and Stray Kids Top the December K-pop Boy Group Brand Value Rankings

December K-pop Boy Group Brand Value Rankings: According to a massive data set, here are the top 30 K-Pop boy groups as of the end of the year. On the 10th of December, the Korea Institute of Corporate Reputation released its monthly brand value rankings for K-Pop boy groups, placing BTS first, Seventeen second, and Stray Kids third.

BTS continued their reign atop the charts in December, amassing an unprecedented 12,276,480 brand points far outpacing the 3,805,885 points garnered by Seventeen in second place. Stray Kids placed third this month with 2,598,638 points.

K-pop male groups BTS, Seventeen, Stray Kids, NCT, The Boyz, EXO, MONSTA X, SHINee, TREASURE, BTOB, ASTRO, TOMORROW x TOGETHER, WINNER, ENHYPEN, Super Junior, ATEEZ, INFINITE, VIXX, SF9, 2 PM, VERIVERY, Pentagon, Wanna One, Big Bang, TVXQ, GOT7, VI.

December K-pop Boy Group Brand Value Rankings
December K-pop Boy Group Brand Value Rankings


Also known as the Bangtan Boys, BTS began in 2013 as a South Korean boy band signed to Big Hit Entertainment. Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook make up the septet and collaborate on songwriting and production.

Its music has branched out from its original hip-hop roots to include other genres, and its lyrics explore topics such as mental health, the trials of adolescence, the search for self-love, and the importance of being yourself. Their works typically have a parallel universe narrative and make allusions to literature, philosophy, and psychology.

Stray Kids

JYP Entertainment’s 2017 reality show Stray Kids served as the catalyst for the formation of the South Korean boy band Stray Kids. Bang Chan, Lee Know, Changbin, Hyunjin, Han, Felix, Seungmin, and I.N. are the band’s eight members.

The nine-member band lost Woojin in October 2019 for personal reasons that were not disclosed. Mixtape, Stray Kids’ pre-debut EP, was published in January of 2018, while their debut EP, I Am Not, was released on March 25.


Pledis Entertainment has created the South Korean boy band known as Seventeen. S.Coups, Joshua, Jun, Hoshi, Wonwoo, Woozi, DK, Mingyu, The8, Seungkwan, Vernon, and Dino are the other members of the group.

After releasing their self-titled EP on May 26, 2015, the group quickly rose to prominence, with 17 Carat becoming the highest-charting K-pop album of 2015 in the United States and the only debut album to make Billboard’s “10 Best K-Pop Albums of 2015” list.

Four full-length albums, twelve extended plays, and three reissues are Seventeen’s discography. The members of Seventeen are so invested in their songs and performances that they’ve earned the label of “self-producing” idol group.

They share a stage but have separate sections for hip-hop, vocals, and performance. The domestic and foreign press have dubbed them “Performance Kings,” “Theater Kids of K-Pop,” and “K-Pop Performance Powerhouse.”

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