Recently, K-pop has made its way into the gaming business with projects like Le Sserafim’s Overwatch 2 partnership and NewJeans’ introduction of the League of Legends 2023 World Championships. Xbox said today that they are collaborating with Jungkook of BTS, indicating that the convergence of video games and South Korean singers shows no signs of stopping.
Here is a tweet by Xbox:
Jung Kook from @bts_bighit wants to see how creative you can get!
Design and style your favorite Xbox character from @XboxGamePass and share it with #JungKookXbox, then stay tuned for a big update later this week. #PowerYourDreams pic.twitter.com/LydcxiHNQE
— Xbox (@Xbox) November 6, 2023
So far, Xbox has only released a cryptic and elusive statement about the Jungkook collaboration, which reads as follows:
“Design and style your own characters from your favorite games in Game Pass and share it on any social platforms with #JungkookXbox. Stay tuned for a big update later this week on how your creativity will take center stage.”
To encourage creative expression among Xbox Game Pass subscribers, Microsoft is hosting a contest in which players dress and outfit avatars from Xbox Game Pass games. Whatever this collaboration ends up becoming, fans of both Jungkook and BTS should expect a lot of fun. We’ll be sure to let you know as soon as further information becomes available later this week.
BTS Jungkook’s Design His Own Xbox Game Pass Characters
On November 6, 2023, Xbox shared an official video on its social media channels that featured a member of BTS. The international celebrity was thrilled with the relationship and promised an update later this week in a video. After inviting his audience and followers to design their own Xbox Game Pass characters, he says he wants to shine a spotlight on their creativity for once.
Considering that the singer of “Standing Next to You” just three days ago released his solo album, which has been breaking daily worldwide records, the timing of this duet couldn’t be better. That the internationally renowned artist quickly ascended to the top of the US iTunes list after its debut speaks something in and of itself.
Furthermore, in over 75 countries around the world, Jungkook GOLDEN is the most popular song on Apple’s iTunes chart. The vocalist of “Standing Next to You” became the first K-Pop artist to do so within a few hours after the release of his album. In addition, the singer took home awards for Best K-Pop and Best Song (‘Song of the Year’) at the MTV Europe Music Awards 2023, which took place on November 6.
Jung Kook has us feeling GOLDEN 💛 pic.twitter.com/ReV4cRPltH
— Spotify (@Spotify) November 6, 2023
Additionally, he surpassed all previous Korean artists to become the winner of the most MTV Europe Music Awards 2023. Collaboration between the worldwide sensation and the perennially popular Xbox couldn’t have happened at a better time, as it would serve to further establish Jungkook as a global figurehead in many fields than simply music.
The news spread like wildfire throughout social media as shocked fans flocked to Twitter to share their thoughts. Incredulous fans expressed their thoughts on Twitter, with one user writing, “dear gamer jungkook, I’m from the future and you’re collaborating with x box for your first solo album.”
dear gamer jungkook,
i’m from the future and you’re collaborating with x box for your first solo album pic.twitter.com/PiMfsi8RTG
— jungkook admirer₇ (@dreamjeons) November 6, 2023
Here are some other tweets from fans:
JUNGKOOK X XBOX?????? pic.twitter.com/7b56DpCX3U
— golden⋆ (@archiveforJK) November 6, 2023
So the special event this week 10th November is Jungkook x XBOX related??
— 109.97 FM⁷ ᵇʸ ʲᵏ (@jeonjtiddiez) November 6, 2023
jungkook x Xbox?? what even is going on rn
— griz⁷ G📀LDEN (@minglosx) November 6, 2023
jungkook X xbox was not something i expected but lets gooo pic.twitter.com/LpQlR5kTgQ
— dami⁷ (@pjm_kg) November 6, 2023
Who Other K-pop Bands Are Collaborating With Gaming Company?
It’s not like Jungkook is the first K-Pop star to team up with a video game company. It seems that on October 27, 2023, a new band called LE SSERAFIM emerged from HYBE and teamed up with the multiplayer online game Overwatch 2 to release a single titled Perfect Night. Additionally you can read details about LE SSERAFIM Overwatch merch.
In addition, on October 3, 2023, the rookie girl group NewJeans from HYBE was brought in to collaborate with Riot Games on the official theme song for the League of Legends World Championship.
You can also join us on our Twitter account for more updates.
